JAR Developments carry out all aspects of general building, renovation and refurbishment work. The name derives from the initials of its three founders.
Clean, modern, bold and professional were the “buzz” words that were being used by JAR to describe how they wanted their logo to look. Brandy Media created an ambigram logo (can be read the same upside down). This was achieved by repeating the same shape several times to create the letters ‘j’, ‘a’ and ‘r’.
The logo works both within its bounding circle and also stood alone. This gives the logo a bit more variation and freedom when it is applied to different mediums. Brandy Media also designed a stationary set including: Business cards, Letterhead and Compliment Slips.